Speaker: Dolores Hirschmann, Chief Clarity Officer, Masters in Clarity
Whether you are aware of it or not, you operate in a unique way. Understanding how YOU are different from your competition and what intellectual property or unique proprietary systems you offer the market is key to positioning your value and standing out from the competition. You must get clear on how your customer’s experience is one-of-a-kind. After all, you can’t market what you don’t know you have.